Joshua Lyons Marketing, LLC

How Much Do Waiters Really Earn in Tips?

Gratuities, often paid in cash, are hard to track. A new report sheds light on an estimated $11 billion of annual unreported income.

Three Reasons Why You Should Bring Your Dog to Work

Each time the subject of dogs in the workplace is broached, hate mail ensues. The record will show that I am not a big fan of dogs running around

How to help animals in shelters and rescues

Want to help animals in shelters? Here are a few ways you can help animal shelters and rescues that do so much for animals, people and your community

Planning for marketing planning: 14 steps to an effective presentation

Marketers always ask me for examples of my clients' marketing plans. I can't give you that, but I can tell you how to write a good one.

Strategic marketing: to plan or not to plan?

I’m a gym rat. I love lifting weights, yoga, you name it. The days when I leave feeling less than exhausted, I realize it’s because I didn’t have a plan walking into the gym. So I always try to enter the gym with a specific goal — is it a cardio day or a weight day? What...

Build a Marketing Plan for Baby Boomers

The number of baby boomer renters is expected to double in the next 10 years. Do you have a marketing strategy in place to reach them? Learn more on the Buildium blog.

A Tool to Build Your Marketing Plan

Membership marketing and development professionals in associations and nonprofits on recruitment and acquisition, engagement, renewal, and retention.

Your Marketing Measurement Plan Is Broken

11 Marketing Tactics for Your Killer Marketing Plan

Have little time but know the importance of digital marketing? These marketing tactics can take to your marketing plan to the next level. Try them today.

Building a Referral Marketing Action Plan

What if - instead of relying on expensive paid ad campaigns and direct sales, your business thrived on referrals from happy customers?

What Is Your Marketing Plan?

Marketing is much more than just a web site, advertisement, tradeshow or e-mail. These are just a few of the many components of marketing...

The Four P’s of a Marketing Plan When Writing a Business Plan

Keep in mind the “Four P’s” of a marketing plan when you’re writing a business plan. Descriptions of your products, prices, places, and promotions will help guide you.

When Event Planning Meets Marketing

One-half (49 percent) of event planners report the marketing departments at their respective companies are always or often involved in the planning and execution of events, and an overwhelming majo…

A perfect marketing plan is hard to find

Think your MSP marketing plan is perfect and doesn't need to change? That probably means you're missing out on great growth opportunities for your MSP.

Align your marketing plan with your analytics measurement plan

Audit your analytics on a regular basis to ensure the data you are collecting is as accurate as possible and that all data that should be collected is reported.

4 Things Every Agent Needs In A Marketing Plan

You need a plan to let the world know about your strengths as a real estate agent. Here are 4 must-haves for your marketing efforts.

Step-by-Step Plan for Better Email Marketing Results

This 4-step process will help you create goals, track key performance indicators, and optimize your email conversions.

Use These 5 Steps to Create a Marketing Plan

Build a Sustainable 2023 Marketing Plan and Stick to It

How to formulate a customer-first, recession-proof marketing plan.

Social Media Marketing Plan: An 11-Step Template

Social media has been around long enough that you’re already sold on the need. But a complete social media marketing plan? That’s a bit more complicated. Luckily, one of the best parts of…